RAEC Representatives Visit to the ABB Plant in the Czech Republic

On July 17-19 the first client trip to one of the oldest in Europe manufacturers of electrical products, ABB Elektro-Praga, took place (Czech Republic, the town of Jablonec nad Nisou), in which the ABB Brand Manager Aleksei Petrovskiy and employees of Эlevel, AVS-electro, Toledo, Electrokomplektservis took part.

The plant was founded in 1868 and was originally named after its founders Gustav Kramer and Adalbert Löbl (Kramer & Löbl). For more than 150 years, the plant has been improving its product portfolio, based on current trends in production technologies, choosing the highest quality materials and creating products that meet the high requirements of customers around the world.

The Czech Republic is a country that harmoniously combines modernity and respect for traditions, absolute openness to everything new and commitment to the values ​​passed from generation to generation. All this directly influences the approach implemented at the plant when creating products.

A team of professionals - representatives of ABB's key partners, who are familiar with the Russian market of wiring accessories - got acquainted with the features of production and the wide range of products that the plant offers. The key purpose of the trip was to demonstrate new opportunities for the Russian market and present a new product in the mid-price segment, which will be presented to the supplier’s customers this year. This modern, bright, interesting product will undoubtedly attract the market attention and will surely find its niche and its customer in Russia.

We are grateful to our partners from ABB for the opportunity to be a part of this first and important trip!